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my audiobooks: key texts for understanding emerging trends
 
 



 My audiobooks: key...  


  
The Places In Between
Rory Stewart

Harvest Books, 2006

Outstanding Must Read book

+ A Cold but Not Too Lonely Walk
+ Totally Changed My Mindset!
+ Taste the Culture of Afghanistan
  
  











  



  
The Long Tail: Why the Future of Business is Selling Less of More
Chris Anderson

Hyperion, 2006

Scintilating, brilliant. The new age explained

+ The Long Tail - Economics of Abundance
+ The Long Tail by Chris Anderson
+ The Long Book from a Short Article
  
  











  



  
The Elephant and the Dragon: The Rise of India and China and What It Means for All of Us
Robyn Meredith

W. W. Norton, 2007

very well written

+ A Challenge Facing America
+ the elephant & the dragon
+ scary
  
  











  



  
The Perfect Thing: How the iPod Shuffles Commerce, Culture, and Coolness
Steven Levy

Simon & Schuster, 2007

I love this book

+ Interesting read
+ A great look at the iPod's impact
+ Enjoyable book
+ An intriguing read on iPod and its impact
  
  











  



  
Connected: 24 Hours in the Global Economy
Daniel Altman

Farrar, Straus and Giroux, 2007

The Importance of Being Well-Connected

+ snack sized global econ
+ Really Connected
+ You do the Thinking: Lessons on Global Economics
  
  











  



  
Discover Your Inner Economist: Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your ...
Tyler Cowen

Dutton Adult, 2007

Great Book!

+ Extremely understandable, easy to read
+ Inner Econimist thoughts

It's a fast and easy read! The info is definitely worth the cost of time and money in other words: high ROI!
  
  











  



  
The Know-It-All: One Man's Humble Quest to Become the Smartest Person in the World
A. J. Jacobs

Simon & Schuster, 2005

I dedicate this review to my dear friend...

+ It's very cute - read it!
+ My FAVORITE book ever!!
+ I heart this author and this book!
  
  











  



  
Imperial Grunts: On the Ground with the American Military, from Mongolia to the Philippines to Iraq and Beyond
Robert D. Kaplan

Vintage, 2006

370 pages of thrill

+ IMPERIAL GRUNTS
+ A true understanding of security in the modern age
+ The U.S. Secretly Owns the World, Kaplan Undeniably Owns the Telling of the Story
  
  











  



  
Guns, Germs, and Steel: The Fates of Human Societies
Jared Diamond

W. W. Norton, 2005

Is Western Society truly superior?

+ Great subject and treatment - shakey science
+ Exactly the answers I wanted in twice the length I needed
+ The Environmental Basis of History
  
  











  



  
The Wal-Mart Effect: How the World's Most Powerful Company Really Works--and How It's Transforming the ...
Charles Fishman

Penguin (Non-Classics), 2006

Is Walmart Good or Bad? Answer: It's both!!

+ Walmart shaping life everywhere.
+ The Walmart Effect
+ Very informative
  
  











  



  
The World Is Flat 3.0: A Brief History of the Twenty-first Century
Thomas L. Friedman

Picador, 2007

Read it or weep!

+ Not the easiest read, but an eye-opener
+ one of the best for human philosophy, value system we live.
+ The world will get rounder soon enough
  
  











  



  
Three Cups of Tea: One Man's Mission to Promote Peace . . . One School at a Time
Greg Mortenson, David Oliver Relin

Penguin (Non-Classics), 2007

Three Cups of Tea

+ Excellent humanitarian efforts
+ three cups of tea
+ Excellent Read
+ you need to read this
  
  











  



  
Treasure Hunt: Inside the Mind of the New Consumer
Michael J. Silverstein, John Butman

Portfolio Hardcover, 2006

Why we scrimp then spluge

+ Interesting reading!
+ Any Advertising Rep should read this
+ Emotional Drive of the Buyer
  
  











  



  
The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
John Battelle

Portfolio Trade, 2006

Great Read

+ A good overview of Internet Search and the companies involved
+ great book at a great price
+ An insight into a company and an industry
+ Great overview of the Search industry
  
  











  



  
Holy Cow: An Indian Adventure
Sarah Macdonald

Broadway, 2004

An Inside Look

+ Escaping First Impressions
+ Honest & Hilarious!

I've made many trips to India. In that context, I quickly came to see that most books on India tend to be superficial: see this, see that, perhaps some history. In general there is little depth, and if anything spiritual is involved, little objectivity. It's the check your mind at the door thing ...
  
  











  



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