| |
|
Mastering Online Marketing
Mitch Meyerson, Mary Eule Scarborough
Entrepreneur Press, 2007
Masterful book writing
+ Changed my Life
+ It's useful, but don't stop here...
+ Good overview for beginners
+ Mitch really nails this one
|
|
|
|
|
|
| |
|
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online ...
David Meerman Scott
Wiley, 2007
It just makes sense!
+ New rules mean new behaviours
+ Excellent with lots of repetition
+ The Internet has made public relations public again
+ Don't Get Left Behind!
|
|
|
|
|
|
| |
|
Web Analytics: An Hour a Day
Avinash Kaushik
Sybex, 2007
The only book on Web Analytics you'll ever need
+ Not enough GA application info
+ Gold Standard
+ Analytics for the intermediate user....
+ Now this is what I call Web Analytics!
|
|
|
|
|
|
| |
|
Search Engine Optimization: An Hour a Day
Jennifer Grappone, Gradiva Couzin
Sybex, 2006
For me those tips worked well
+ Search Engine Optimization: An Hour a Day
There is a lot of proud guys entered the 1 star to this book - DO NOT be mis leaded please, when you are choosing a SEO book. Right on, there is probably a lot of water inside, and I also do not like the spreadsheets what authors are suggesting to download and fill all the way - but hey - the ...
|
|
|
|
|
|
| |
|
How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money
Bruce C. Brown
Atlantic Publishing Company, 2006
Winner of Multiple Book Awards!
+ Great for small business owners, entreprenuers, and those interested in starting out in internet marketing
+ Useful Book for Business Owners and Marketing Professionals
+ Gift for mother
+ More For Someone Just Starting Out
|
|
|
|
|
|
| |
|
The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
Joe Plummer, Steve Rappaport, ...
Wiley, 2007
Excellent Guide for Online Advertising
+ Complete online marketing resource
+ An outstanding guide and source of useful info
+ not for the little guy
+ Playbook a fitting title
|
|
|
|
|
|
| |
|
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
Tim Ash
Sybex, 2008
Comprehensive, Practical, and Actionable Website Optimization Guide
+ Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
+ Tim Ash is a World Class Professional - the book says it all
+ A good book to get you going successfully with your landing pages
|
|
|
|
|
|
| |
|
The Online Advertising Playbook: Proven Strategies and Tested Tactics from the Advertising Research Foundation
Joe Plummer, Steve Rappaport, ...
Wiley, 2007
Excellent Guide for Online Advertising
+ Complete online marketing resource
+ An outstanding guide and source of useful info
+ not for the little guy
+ Playbook a fitting title
|
|
|
|
|
|
| |
|
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online ...
David Meerman Scott
Wiley, 2007
It just makes sense!
+ New rules mean new behaviours
+ Excellent with lots of repetition
+ The Internet has made public relations public again
+ Don't Get Left Behind!
|
|
|
|
|
|
| |
|
Web Analytics: An Hour a Day
Avinash Kaushik
Sybex, 2007
The only book on Web Analytics you'll ever need
+ Not enough GA application info
+ Gold Standard
+ Analytics for the intermediate user....
+ Now this is what I call Web Analytics!
|
|
|
|
|
|
| |
|
Mastering Online Marketing
Mitch Meyerson, Mary Eule Scarborough
Entrepreneur Press, 2007
Masterful book writing
+ Changed my Life
+ It's useful, but don't stop here...
+ Good overview for beginners
+ Mitch really nails this one
|
|
|
|
|
|
| |
|
How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money
Bruce C. Brown
Atlantic Publishing Company, 2006
Winner of Multiple Book Awards!
+ Great for small business owners, entreprenuers, and those interested in starting out in internet marketing
+ Useful Book for Business Owners and Marketing Professionals
+ Gift for mother
+ More For Someone Just Starting Out
|
|
|
|
|
|
| |
|
Search Engine Optimization: An Hour a Day
Jennifer Grappone, Gradiva Couzin
Sybex, 2006
For me those tips worked well
+ Search Engine Optimization: An Hour a Day
There is a lot of proud guys entered the 1 star to this book - DO NOT be mis leaded please, when you are choosing a SEO book. Right on, there is probably a lot of water inside, and I also do not like the spreadsheets what authors are suggesting to download and fill all the way - but hey - the ...
|
|
|
|
|
|
| |
|
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
Tim Ash
Sybex, 2008
Comprehensive, Practical, and Actionable Website Optimization Guide
+ Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
+ Tim Ash is a World Class Professional - the book says it all
+ A good book to get you going successfully with your landing pages
|
|
|
|
|
|
