book: Networks and Positive Feedback: How to Exploit Network Effects | Carl Shapiro, Hal R. Varian
books:
Networks and Posit...
Networks and Positive Feedback: How to Exploit Network Effects
Carl Shapiro
,
Hal R. Varian
Harvard Business School Press
, 1998 - 56 pages
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This chapter contrasts economies of scale and economies of
network
ing and identifies four generic strategies for leveraging these
networks
effectively. It explores
how
such factors as performance versus compatibility and openness versus control can work to ignite
positive
feedback
.
network
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