Your FREE introduction to the six characteristics shared by all successful ideas. What urban legends and movie theater popcorn can tell us about crafting a message that sticks, and the ultimate villain: the Curse of Knowledge.
good, but not great 
It was a good enough book, but the best parts are in the introduction and the first chapter. The other parts had some nice stuff, but I found myself either skimming or skipping whole pages! I would recommend the free introduction (available right here on amazon) to see how you like it, bu t be warned: the introduction is the best part!
Decent 
I got this book to see if I knew how to work my Kindle properly and ended up somewhat liking this book! I read it in just a couple of hours it's got some factorial things in there.
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made to stick, ideas, index, introduction, others, survive
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