book: I Can Make You Thin 90-Day Success Journal (I Can Make You Thin) | Paul McKenna
books:
I Can Make You Thi...
I Can Make You Thin 90-Day Success Journal (I Can Make You Thin)
Paul McKenna
Bantam Press
, 2006 - 169 pages
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Am I being conned?
What is it about authority figures that gets us to believe all the rubbish they spout? It may have some
thin
g to do with their qualifications, I think. The heavier the degree - the more they know, right? Not in this case. Mckenna's Ph.d turns out to be totally bogus - not accredited by any genuine academic body, and he has publicly accepted that the lack of accreditation is correct. The problem for me, is that the claims of having a Ph.d are used to give the necessary weight to his claims of expertise and as a result sell more products. But if his qualifications turn out to be bogus, are we right not only to then question the validity of his product's effectiveness, but also his expertise, character and motivation?
Why would someone claim to have qualifications that they do not have? To gain
you
r trust? To boost a fragile ego? To
make
money? Maybe in Mckenna's case all three - who knows?
So what of this book? My belief is that Mckenna will sell you anything for a buck - will try, at least. And why not, there's no law against it! But with this book, you are asked to part with more money again. Why? Why not have this
journal
at the back of the original book and pay only one price?
More money to be made this way, that's why!
Put your money away and go for a walk, I say. You must make up your own mind, but I already have.
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