Awakening the Entrepreneur Within: How Ordinary People Can Create Extraordinary Companies |...

Awakening the Entrepreneur Within: How Ordinary People Can Create Extraordinary Companies | Michael E. Gerber | This is a book that could change your life

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Awakening the Entr...

	Awakening the Entrepreneur Within: How Ordinary People Can Create Extraordinary Companies Michael E. Gerber Collins Business, 2008 - 304 pages average customer review:based on 16 reviews view larger image
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highly recommended

“A business without a dream is like a life without a purpose.”
?Michael Gerber

Dream • Vision • Purpose • Mission

These words have been defining the life of Michael Gerber, bestselling author and international small business guru. He created E-Myth Worldwide in 1977 to transform the way that small business owners grow their companies. Now he's created In The Dreaming Room as a place where entrepreneurs and future entrepreneurs come to discover how to make their dreams a reality.

Michael's Dream: to inspire people to dream by awakening the entrepreneur within them.

Michael's Vision: to be the authority for helping dreamers everywhere create the small businesses they once could only imagine.

Michael's Purpose: to transform the lives of ordinary people by providing them with the thrill of creation while creating the means to generate their own and others' economic freedom.

Michael's Mission: to create a turnkey system for awakening the entrepreneur within every person who wishes to go into business for themselves, while providing them with the support for doing it.

And he has done it. In Awakening the Entrepreneur Within you are invited into the Dreaming Room, where your own entrepreneurial dreams will come alive and become reality. Michael will help you shape your dream into a viable, economically successful company! As he writes: “It is time to dream. It is time to care about something bigger than you. It is time to imagine something sorely needed in the world?the world you live in?that somebody would pay to have. It is time to look around you and ask yourself, 'What's missing in this picture?'”

If you see something missing in your world, it's time to start dreaming. Let Michael Gerber welcome you to the Dreaming Room.

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I'm now awakened

I thought this was a great compliment to the e-myth revisited. I think it's essential to any business owner to understand the principals in this book. What I really got from this book is that everything should be in synch when it comes to the purpose, vision, mission and story. I actually read it twice.

This is a book that could change your life

This is a book that could be written off as self important blatherings as other reviewers have said. But I'll offer a different view. Read between the lines. The person who reads this book with a beginners mind and a willingness to "look again" can gain untold fortunes from the message here and hopefully, go on to help many others do the same.

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Dream Awakening

The intial multple pages of endorsements had me wondering how much true content was going to be in the book. I was also thinking, "Does Michael have a required number of pages for publishing?" Michael does rehash old content from other books, however, it helps lay the context for the story and who he is becoming. I liked the "Stop and Focus" pages at the end of each chapter, which help the reader integrate concepts of every chapter.

The format of using different case studies to teach different points came across dry. The story of "Who is Manny Epinosa?" a fictitional service industry business was used to teach how an awakened entrepreneur would use the concepts of the Dream Room. The book was interesting and a good reminder of the importance of having systems to create a successful business.

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Haven't read the book...

...and I don't intend to. (Thus the neutral three stars. I'm sure an actual review would net Gerber fewer.) Having read "The E-Myth Revisited", I'm pretty sure I know what's in store for me with this book: mind-numbing repetition, unmitigated self-aggrandizement, a touchy-feely sales pitch, and maybe a nugget or two of actually useful ideas, half of which can be had for free by reading the back cover. No thanks. Also, if you care to go back through some of the other reviews, you might be "intrigued" by the number of five-star reviewers that have reviewed this book...and only this book. Hmmm...

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reviews: page 1, 2, 3, 4

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