Just looking through the pages will get you wanting to bead. There are color photos and diagrams that talk you through the process. You start out with a simple beadling to learn the stitching and then advance to spiders, grasshoppers, mermaids, etc.
This is the perfect book for anyone wanting to bead. I also highly recommend Geckos & Other Bead Animals by Drew Wilkens. There is a little bit of overlap, but with both books you will become a beadling expert!