Guerrilla Marketing in 30 Days | Jay Conrad Levinson, Al Lautenslager

Guerrilla Marketing in 30 Days | Jay Conrad Levinson, Al Lautenslager | Guerrilla Marketing in 30 Days

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Guerrilla Marketin...

	Guerrilla Marketing in 30 Days Jay Conrad Levinson, Al Lautenslager Entrepreneur Press, 2005 - 240 pages average customer review:based on 19 reviews view larger image
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highly recommended

A Blueprint for Great Marketing!

In Guerrilla Marketing in 30 Days, co-authors Jay Conrad Levinson and Al Lautenslager take the best selling marketing series in history, Guerrilla Marketing, and boil it down into one dynamic package of the most up-to-date guerrilla tactics.

Whether your goal is to develop a complete marketing plan or to focus on improving a specific component, this is the book for you. From competition and research to execution and expansion, you get 30 action plans via guerrilla marketing tips, methods, ideas and values?where the major ingredients are time, energy and imagination, not hard-earned profits. And on each and every day you?ll have developed plans to improve and re-engineer a piece of your overall marketing blueprint to maximize profits and increase customers.

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My Favorite Guerilla Marketing Books

I read Levinson's original Guerilla Marketing Handbook a couple of years ago and liked it alot. I thought there were some good ideas for my small businesses; web design and wedding DJ. I've thumbed thru some of the other Guerilla Marketing books at bookstores, but got excited when I saw Guerrilla Marketing in 30 Days. I've neglected marketing my business in the past year or so and saw this book as a roadmap for getting back on track. I think it's a great companion to Levinson's original masterpiece.

One of the things the authors recommend is to think about your marketing every day, which is something I haven't done. But I got stoked as I went thru the process and the exercise was made easy because it's all laid out for you. Low and no-cost marketing ideas? That's for me!

I have already gotten some inquiries which were the direct result of the marketing plan I put together with this book, and I'm sure more leads and sales will come.

Over the weekend, I began re-reading the Guerilla Handbook looking for some new ideas going forward. Tonite, I see that Amazon is offering BOTH books as a special. I think it's the best 25 bucks an entreprenuer can invest in their business.

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Guerrilla Marketing in 30 Days

Guerrilla Marketing in 30 Days is the latest addition to the Guerrilla Marketing series. Like all of the books in this series, this book explains marketing and the importance of marketing in real life terms that directly relate to any business. Moreover, these easy to understand explanations are always accompanied by realistic commonsense methodology that the reader can tailor to suit his or her business needs.

Guerrilla Marketing in 30 Days is unique in this series as it pulls together marketing knowledge and know how into a 30 day plan that the reader can use to start and then build his or her own marketing strategies. This plan gradually takes the reader through the essentials of determining his or her business's marketing goal and understanding his or her target audience through the many ways to learn from the successes and mistakes of competitors to specific ways to make the most of his or her marketing budget. This book tutors the new business person in Marketing 101 giving him or her an important edge in business. The reader well versed in marketing strategies will also find this book essential reading material as he or will gain new marketing tools and management skills that will his or her to sustain and continue successful marketing strategies.

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A great plan

Follow the plan. It all makes sense at the end when you make more trips to the bank!

Great info

Got the cd and loved it. got a lot of good info and am working on getting the word out about my short form feature "A Patriot Act". I would put this book or cd on the top of my list of marketing tools.

reviews: page 1, 2, 3, 4

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