The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It | Michael E. Gerber | Excellent Book!
books:
The E-Myth Revisit...
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
Michael E. Gerber
HarperCollins
, 1995 - 268 pages
average customer review:
based on 309 reviews
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highly recommended
Wow!!!
I have been a business owner for 8 years. I feel this powerful book has changed my life. All the time I spent
work
ing "in" my business, I had no clue how to work on it. The wisdom in the book has given my business a second chance.
I urge all people thinking
about
starting their own business to read this book as well as other books on how to create business processes and procedures. I also recommend "Your Marketing Sucks" for those who need to understand
what
not to do to promote your business.
I would have saved so much time AND LOTS OF MONEY had I spent even a few months educating myself on how to run a business. Take time to plan and educate yourself. So many
businesses
do fail before their tenth birthday. Mine al
most
did.
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Excellent Book!
This book should be required reading if you're a
small
business owner. If you've ever wondered
why
you're
work
ing so hard and not getting ahead, Michael Gerber will show you why. This is the book to read
about
to learn how to systematize your business.
The main thesis of the book is that you should spend more time working on your business than in your business. Michael teaches you to build value in your company through developing your intellectual property. That means to figure out how you want your business to run and to be experienced by your customers. You then build systems to make that experience come alive.
It's powerful stuff. Get the book today and read it!
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Repurchase of an old friend
I purchased two copies of this. One to give to a friend and one to replace my original which had become a victim of one of my wife's cleaning campaigns.
I will get around to re-reading this in due course, but I have, over the years, referenced sections of it. A must read especially for anyone without
small
business experience contemplating such a venture.
Great Revelations
This book really makes you think. I am a
small
business owner, and when he explains
about
the technician turned business owner
work
ing himself to death, the manager dying a neat death and the entrpreneur dying an extravagant death, I al
most
couldn't keep reading. It hit too close to home. It is followed by great tips on how to balance the three and how to look at your business as a franchise prototype, even if you are not going to franchise. How to implement systems that requires the LOWEST possible skillset instead of the highest, and much more. Very much an imortant read for anyone new in business or someone planning to start one up.
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