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Product Design and Development Karl T. Ulrich, Steven D. Eppinger
McGraw-Hill Education Singapore, 2007
Clearly Better Than Stage-Gate Ulrich has created an understandable companion text for product development. What is refreshing about this text is that it guides the developer through the elements of product development that are essential to reducing the concept of the product to practice. It is a ...
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Microeconomics and Behavior Robert H. Frank
McGraw-Hill Education Singapore, 2008
Mathematical--no. Fascinating--yes! It's rare to find a text as enjoyable to read as Frank's in any subject, let alone microeconomics. The reader looking for the standard calculus-based, mathematical approach to micro should look elsewhere (Jehle and Reny is a great place to start). That's simply not ...
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Antennas John D. Kraus, Ronald J. Marhefka
McGraw-Hill Education Singapore, 2001
Most excellent book I found this book to be very helpful and to the point on mostof the material. I thought the math, when given, was quitestraightforward, and the author was sure to explain the actual meaning of the math in quick to understand terms. I have only had this book for two ...
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Entrepreneurship Robert D. Hisrich, Michael P. Peters, ...
McGraw-Hill Education Singapore, 2007
"Entrepreneurship", by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been ...
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Employee Training and Development Raymond Andrew Noe
McGraw-Hill Education Singapore, 2007
Text Book The seller was very fast and the book has been good in class so far. It's a little boring, but what text book isn't?
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ABCs of Relationship Selling Charles Futrell
McGraw-Hill Education Singapore, 2008
ABC's of Relationship Selling Very good to use. Some of the information they include are no-brainers but it's nice to be reminded of it. Also, it includes situational stories that are great for class discussions.
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Investments Zvi Bodie, Alex Kane, ...
McGraw-Hill Education Singapore, 2006
Zvie Bodie Investments 7th Edition Review Not a bad text, the explanations are pretty good, but it needs more examples and problems with explanations and step-by-step instructions. The workbook that can be bought along with the text may have all that, but the text itself lacks it a bit. The website (link ...
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Principles of Corporate Finance Richard A. Brealey
McGraw-Hill Education Singapore, 2008
"Principles of Corporate Finance" is the worldwide leading text that describes the theory and practice of corporate finance. Throughout the book the authors show how managers use financial theory to solve practical problems and as a way of learning how to respond to change by showing not just how but why companies and management act as they do. ...
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Communicating at Work: Principles and Practices for Business and the Professions Ronald B. Adler, Jeanne Marquardt Elmhorst
McGraw-Hill Education Singapore, 2006
Good Resource I've found this book to be a good resource and insight into the mechanics of communication. Many fine examples that can be modified and put to use in a myriad of situations.
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Essentials of Investments Zvi Bodie
McGraw-Hill Education Singapore, 2008
Essentials of Investments This is a clearly written book with excellent visual aids. I especially liked the concept checks and the current events boxes. The sample questions from CFA exams were particularly helpful. On whole the book does an exceptional job of explaining difficult subject ...
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International Economics Thomas Pugel
McGraw-Hill Education Singapore, 2006
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Vector Mechanics for Engineers: Dynamics: SI Units Ferdinand P. Beer, E. Russell Johnston Jr., ...
McGraw-Hill Education Singapore, 2008
Good Book I used this book for the course of Dynamics in Civil Engineering. It was the textbook of my class. The examples are basic, and show you how to use the basic principles of dynamics to solve the more challeging problems at the end of each chapter. I enjoyed a lot this ...
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Managerial Accounting Ray H. Garrison, Eric Noreen, ...
McGraw-Hill Education Singapore, 2007
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Employee Benefits Joe Martocchio
McGraw-Hill Education Singapore, 2008
A well-written textbook This book was the text for an employee benefits class in the human resources management certificate program at U.C. Berkeley Extension.
I found it comprehensive and detailed, yet easier to read than most textbooks. One negative comment I have is that the price seems ...
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Operations Management William J. Stevenson
McGraw-Hill Education Singapore, 2006
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