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Global Marketing (5th Edition)
Warren J. Keegan, Mark C. Green

Prentice Hall, 2007

Great BooK!
This was a text used in class, and while the teacher did mostly lecturing without the text, it was a great resource-easy to understand, and highly applicable. THe text does a great job of really explaining the material in a clear and concise manner.
  
  











  



  
From Third World to First : The Singapore Story: 1965-2000
Lee Kuan Yew

HarperCollins, 2000

A Taiwanese Perspective
I loved this book. Lee is insightful and a great writer. His chapter on Taiwan, however, was mad hypocrisy. He critices Taiwan for "pulling away" by teaching in schools primarily the history/geography of the island instead of China, as before. Funny this is coming ...
  
  











  



  
International Marketing (Mcgraw Hill/Irwin Series in Marketing)
Philip R. Cateora, John Graham

McGraw-Hill/Irwin, 2006

College Textbook
This book is very good as a textbook for college. Alot of information with current examples to reinforce the written material.
  
  











  



  
Chinese Business Etiquette: A Guide to Protocol, Manners, and Culture in the People's Republic of China (A ...
Scott D. Seligman

Grand Central Publishing, 1999

interesting and practical
I really enjoyed reading this book, I found it useful. It uses a practical approach to meetings and negotiations in China, I mean it not only says "do that" and "don't do that" like other books on etiquette but explains it with concret examples and situations, so one ...
  
  











  



  
Data Manipulation with R (Use R)
Phil Spector

Springer, 2008

a must for statisticians wanting to learn R
This book along with Jim Albert's should be read by every statistician that does a lot of statistical computing. Both books help you learn R quickly and apply it to many important problems in research both applied and theoretical. Albert emphasizes applications in ...
  
  











  



  
The War for Wealth: The True Story of Globalization, or Why the Flat World is Broken
Gabor Steingart

McGraw-Hill, 2008

a great book probably coming too late
I feel almost personally grateful to Steingart because he has written something I have always wanted to say, but couldn't possibly have said so well. The questions he asks on page 227, for example, have been troubling me for years. I beseech every American to ...
  
  











  



  
The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of ...
Pietra Rivoli

Wiley, 2006

Fantastic, well-written, and eye-opening
Upon first glance, it might appear that this book details economic aspects of a single industry, namely that of T-shirts. You'd be mistaken. It instead offers an insightful look into several different aspects of T-shirt production, including agriculture, factory ...
  
  











  



  
Building an Import/Export Business
Kenneth D. Weiss

Wiley, 2007

This bestselling, up-to-date guide shows you how to start your own import/export business, from researching a raw idea to a successful launch to ongoing, profitable business operations. Complete with real-life examples from importers and exporters, it helps you every step of the way, from targeting a market and preparing a business plan to dealing ...
  
  











  



  
The Myth of Free Trade: The Pooring of America
Ravi Batra

Touchstone, 1996

Myth of "Free" Trade now needs a follow-up
Batra has done a fine job of pointing out the problem. Some want more figures, but the key here is the concept of "averaging". For that, I wish Batra had given us a simple example like the one below: With some 6 Billion People on the planet, 5 Billion earn less than ...
  
  











  



  
Import/Export For Dummies (For Dummies (Business & Personal Finance))
John J. Capela

For Dummies, 2008

A One-Stop Shop For the International Business Newbie!
This book is a treasure trove of information, advice and resource contact data for anyone thinking of going into, or already in, the import-export field. In a conversational style, the author walks the newcomer to international business through the myriad of ...
  
  











  



  
Kaizen: The Key To Japan's Competitive Success
Masaaki Imai

McGraw-Hill/Irwin, 1986

Excellent overview of Kaizen and TQC (Total Quality Control)
This book is a must-read for process improvement and Quality Assurance professionals. Senior corporate management would also benefit from selections, especially the first chapter and the chapter on problem solving. The book outlines the key fundamentals, principles, ...
  
  











  



  
Export/Import Procedures and Documentation (Export/Import Procedures & Documentation)
Thomas E. Johnson

AMACOM, 2002

An outstanding practical reference for active exporters.
Our copy of this book is being used constantly by our consulting staff. It covers the complicated process of shipping products to foreign markets. We recommend it to our clients, especially those who handle their own international shipping, insurance and payment ...
  
  











  



  
Import/Export: How to Get Started in International Trade
Carl Nelson

McGraw-Hill, 2000

Great book
I have bought and read the book. And I can say that this book provides great insights to the reader. I recommend it to everybody who wants to gen involved in international business.
  
  











  



  
The Art of Crossing Cultures
Craig Storti

Intercultural Press, 2007

Extraordinarily comforting and enlightening
This book remains a great source of wisdom and comfort, still needed after 15 years living abroad. The cultural differences aren't obvious any longer -- they can be deceptively subtle -- now that language and the daily facts of life are no longer an issue. However, I ...
  
  











  



  
Do's and Taboos Around the World for Women in Business
Roger E. Axtell, Tami Briggs, ...

Wiley, 1997

great exploration of gender equity issues
my middle school students have found this book useful because it not only discusses gender issues in the world of business, but also offers strategies how U.S. women can be successful in cultures with even less equitable relations between the genders than our own ...
  
  











  



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