books by A.G. Lafley

books by A.G. Lafley

books:

A.G. Lafley

Answering Peter Drucker: on defining what a chief executive really does.(CHIEF CONCERN)(Column): An article ...
A.G. Lafley

Chief Executive Publishing, 2005

This digital document is an article from Chief Executive (U.S.), published by Chief Executive Publishing on April 1, 2005. The length of the article is 714 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. ...

The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation--Collector's and Library Edition
A.G. Lafley and Ram Charan

Book on CD, 2008

Collector's and Library Edition titles are packaged in durable vinyl binding that will ensure lasting value and protection for your audiobook. So whether you use it once or loan it out to a friend, you need not worry about rips, tears, or accidental drops.;; How you can increase and sustain organic revenue and profit growth . . . whether youre ...

The Game-Changer on 10 unabridged CDs in hard, vinyl box
A.G. Lafley & Ram Charan

Books on Tape, 2008

How you can increase and sustain organic revenue and profit growth . . . whether youre running an entire company or in your first management job.

The Definitive Drucker
Elizabeth Haas/ Lafley, A. G. Edersheim

McGraw-Hill, 2006

Lovemarks: The Future Beyond Brands

Kevin Roberts

powerHouse Books, 2005

Amazing Piece of Art
I'm was appointed in a marketing position where I have to build a brand. I do have background in marketing, and I worked as an assistant marketing manager for some time. Yet, I needed some literature to boost me in building a strategy. That's the whole reason behind ...

The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation

A.G. Lafley, Ram Charan

Crown Business, 2008

Excellent book about customer centricity, segmentation & cultural change
This is the story of Procter & Gamble from 2000 till now enriched with anecdotes from other businesses. It is a report of P&G's transformation into a customer-focused enterprise, driven by customer research and new product development. The book is structured around ...